The Dior Rewards Program is a loyalty program offered by Dior Beauty. By joining the program, you can earn free gifts, such as exclusive products, personalized services, early access to sales and events, and other special gifts. Additionally, you may receive invitations to private events and access to beauty tips and tutorials. Most luxury brands do not have a rewards program, but Dior is well known for their tiered program. For the most part, I have been pleasantly surprised at the level of freebies and customer satisfaction from Dior Beauty (unboxings can be found on my YouTube channel) – so much so I plan on staying at the Platinum level for another year. If you’re already purchasing Dior fragrances and makeup, I highly recommend achieving status!
Dior Reward Program Tiers
Dior Pearl
- Status achieved when you create a Dior Beauty Account
- Status Gift: Luxury Miniature with 2nd purchase
Dior Silver
- Status achieved when you make 2 purchases of $150 combined (NOTE: the 2 purchases cannot happen within 24 hours. If you make 2 purchases within 24 hours, they only count as 1 of the 2 required.)
- Status Gift: All of the above plus – Exclusive Silver Welcome Gift & Exclusive Access to Dior Events (pop up events, etc.)
Dior Gold
- Status achieved when you make 3 purchases of $500 combined OR a single first purchase of $900 (NOTE: purchases can’t be within 24 hours of each other, to satisfy the purchase threshold)
- Status Gift: All of the above plus – Exclusive Gold Welcome Gift, Premium Gold Birthday Gift, 45 Minute Virtual Consultation 1x/year
Dior Platinum
- Status achieved when you make 4 purchases of $900 combined (NOTE: purchases can’t be within 24 hours of each other, to satisfy the purchase threshold)
- Status gift: All of the above plus – Exclusive Platinum Welcome Gift, Premium Platinum Birthday Gift, Deluxe Holiday Gift, 2 additional 45 minute consultations/year (for 3x/year total)
Other perks: As a loyalty customer, you’ll frequently get emailed exclusive codes that will give you perks such as deluxe miniatures, free cosmetic pouches, and more. There’s also a daily “quiz” you can take on the website that gives you “lucky charms” that you can try and redeem in a raffle style at the end of the month, for deluxe freebies.
Have any thoughts about the Dior rewards program? I know lately it has been hit or miss – I’ve been hearing from you over on my YouTube channel that Dior is regularly missing free samples/gifts and not making up for it!
You can find my latest Dior Platinum Tier unboxings here, along with my 2024 Birthday Gift: https://youtu.be/geZ_YLgKHpY
Drop a comment if there are any other luxury beauty rewards programs that you like/know about!
